Product Analyst
| Job Type | Permanent |
| Area | Johannesburg, South AfricaGauteng, South Africa |
| Sector | IT - Data |
| Salary | R500 000 – R650 000 Per Annum |
| Start Date | Approximately 2 months |
| Job Ref | VR/26603 |
- Description
Swan iT is searching for a Product Analyst to join them in Johannesburg. This position will be onsite near Midrand at a client in the manufacturing industry.
Responsibilities:
- Conceptualize, develop and implement after sales campaigns and promotions to improve Dealer Throughput and ensure achievement of Genuine Parts sales objectives
- Develop business cases for proposed campaigns and promotions and present them for approval to ONE. After Sales management and Finance Controlling
- Provide support to Own Workshop and Over the Counter channels projects within ONE. After Sales
- Conduct market research and do analysis as and when required by business
- Provide support to strategic projects within ONE. After Sales business unit
- and write marketing briefs for campaigns and promotions and present them to Marketing Communications and to creative and media agencies
- Conduct Homogenous Parts Groups (HPGs) analysis to identify declining HPGs and individual parts for possible campaigns and promotions
- Monitor and track Dealer performance on campaigns and promotions and report on this to ONE.
- Regular engagements with dealers (i.e. service and parts managers) to gather market intelligence, identify trends, and solicit ideas for new campaigns/promotions
- Assist with Dealer queries related to Product Management activities
- Coordinate Dealers parts incentive program, including target setting and incentives to enhance the Brand’s performance and increase Genuine Parts turnover
- Conduct Dealer workshops to appraise and provide Dealers with details of campaigns and promotions
- Support Field Force Team with relevant information pertaining to campaigns and promotions, HPGs performance, Dealer’s wholesale parts purchases and retail performance to improve overall performance
- Develop and manage programmes and activities that result in improved Customer Loyalty and Retention
Requirements:
- Diploma / Bachelor’s degree in Marketing, Sales, Business Management, Data Management/Science, Commerce, Engineering, IT or related field
- 3 years’ experience in Sales, After Sales (i.e. service and parts), Dealer Operations, Campaigns/Promotions Management or Marketing environment
- Advanced proficiency in MS Office (Word, Excel, PowerPoint, Outlook) and data analysis tools (e.g. Power BI, Tableau, Python, Google Analytics and similar) is essential
- Exposure to sales, marketing and Knowledge of Customer Loyalty and Retention strategies
- Able to work well under pressure and quality-focused